Branding: PRB

For some reason I hardly post my designing on this blog (which actually takes up most of my work week - business has been great)... it always seems more interesting to post photography and personal stories... but just incase there is anyone out there who appreciates some design, here's a concept I came up with for a client called Pacific Resource Brokers. A clean, modern approach to the Natural Resources Business. As I was researching their competitors, they all had the same "look and feel" - Rustic & Rough. With their business plan in hand, I decided to focus in on a few key words that they used to express the way they want to do business: "Forward Thinking, Earth Friendly, Clean, Modern, Fresh...". I think this logo, color scheme and brand package captures who they are and is accurately geared toward their target market... they thought so too!

We're heading to California tomorrow for a wedding and to visit friends and family. Courtney is going to eat at ALL the places she's been craving the past view months that Bend doesn't have - like "Rubios", "In N Out", "REAL" mexican food, "Rockin' Jennies"...etc... and I will probably gain some "sympathy" weight during this trip :( But hopefully will surf it all off before we come back to Bend. We'll keep you posted on what's happening in Socal through this blog. LATER.